README
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Dataset title:
"Data for: When the music stops: Crossmodal effects of sounds on taste do not explain changes in liking"

Creators:
Johan Swahn, Asgeir Nilsen, Iuri Baptista

Responsible organization:
Örebro University

See the Researchdata.se catalogue entry for this dataset for complete metadata, including the dataset description, recommended citation, contact information, and information about how to obtain the dataset. 

Description:
This dataset contains the data from a consumer sensory test with 515 participants evaluating six combinations of two chocolate ganache and three music conditions. All participants tasted all six samples in balanced monadic presentation and evaluated liking, sweetness, bitterness, and sourness. The data was collected in June 2018 at a food festival in Stockholm, Sweden.

License: 
Creative Commons Attribution 4.0 International (CC BY 4.0)

Access restrictions: 
None

Essential information for dataset reuse.
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This dataset contains the responses of 515 participants to liking, JAR sweetness, JAR sourness, and JAR bitterness of two chocolate ganache varying in sugar content while listening to no music, a sweet music or a bitter music. Data was collected in June 2018 in Stockholm, Sweden.

Datafile descriptions
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"When the music stops (read me).txt" - Information about the provided dataset

"When the music stops (data).csv" - Each line corresponds to the evaluation of one product by one participant (long format). Each of the 515 participants evaluated six samples: two chocolate ganaches (lower sugar or higher sugar) produced by Chokladfabriken (Stockholm, Sweden) in three music conditions (no music, sweet music, bitter music) produced by Jialing Deng and Harlin Sun (available at:https://soundcloud.com/janicewang09/sets/taste-soundscapes-test). The columns in the datafile contains the participants’ unique code, the ganache, the music condition, the sample, the position in which the participant evaluated that sample among the participant's six samples, and the participants’ answers to the following questions: “what’s your gender?” (female, male, or non-binary), “what’s your age group?” (16-24 years old, 25-36 years old, 37-45 years old, 46-65 years old, 66-75 years old, 75 years or more), “how much did you like the sample?” (7-point hedonic scale ranging from “1 - disliked it very much” to “7 - liked it very much”), “what do you think about the sourness/bitterness/sweetness of the ganache??” (5-points just-about-right (JAR) scale ranging from “-2 = too weak” to “+2 = too strong”).


Reference information
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Related article:
This dataset is described, analyzed, and interpreted in a conjunct article: 
Swahn, J., Nilsen, A., Baptista, I. (2025). When the music stops: Crossmodal effects of sounds on taste do not explain changes in liking. Food Quality and Preference, 131, 105576. https://doi.org/10.1016/j.foodqual.2025.105576

Funding statement:
Nothing to declare.

Ethical considerations:
The research is considered exempt from ethical review by the Swedish Law 2003:460.
